Brand Story

Introduces Laneige Crystal Clear Radiant Beauty, containing water and light science

  • LANEIGE
  • HOMME
Be Waterful everyday with Laneige against enemies of moist skin!

laneige concept

Laneige, which means “snow” in French, completes the beauty of women by pursuing the artistic sensibility of water science to help women achieve the radiant, dewy skin they have always longed for. In a true showcase of how artistic senses meet scientific knowledge, Laneige balances the appreciation of snow crystals with tireless research for the essence of hydration technology.

laneige philosophy

Clean and sophisticated beauty. The confidence of youth, energy, and beauty. The beauty of sophisticated makeup on moist and transparent skin.

Water from nature meets science.

There are 7000 kinds of water in the world and water from nature is creating various beauty. Laneige has been studying water for individual’s skin to complete water science as searching for the best water.Laneige Designer Water studied for the best skin care Laneige’s products are made of special ‘designer water’ of Laneige.Newly created Laneige Water for beautiful skin completes young and healthy skin as keeping internal and external of skin moist and enhancing cell itself with the best type of moisture through Water Pump System. Meet Laneige Water Science designed for your skin right now!

Water Expert studying optimized water for skin

Laneige, which has a lot of fans all over the world, has been studying exclusive water science technology to realize moisture energy to women’s skin.Water Expert studying optimized water for skin Water Expert who has been studied the best water for women’s skin for 15 years from 1994. Laneige is studying water science with concerns and passion toward water.

Foundation of Life, a Water Sharing Campaign to Protect Water

Offering the gift of clean water to children in Africa is not difficult to do if we pay the same amount of attention as we do providing moisture to our skin. Laneige begins the “Waterful Sharing Campaign” together with NGO groups as part of a project to provide health and medical support for children around the world suffering from a low consciousness of health and environments that are lacking proper sanitation. This campaign uses various funds raised from the promotion of arouse donation drives to provide clean water to children suffering in Africa due to a lack of water by building a Laneige Water Pump.